Ad Age Best Places To Work 2024
We've been named Ad Age's Best Place for the 5th year in a row!
We've been named Ad Age's Best Place for the 5th year in a row!
As the agency world focuses more intently on data standardization and metrics, companies are turning to anomaly detection as a way of finding outliers and abnormalities in data points...
Industry insiders polled by Ad Age forecast more AI disruption, economic woes and a tumultuous year with the US elections on the horizon...
To scale international growth, global independent media agency Crossmedia has hired new business expert Neil Smith to serve as its first chief growth officer...
The two independents talked at Adweek X about how reintegration boosts their pitch power...
Christine Swartwout, director of analytics at Crossmedia helps brands like Invesco, Planet Fitness, and American Cancer Society measure their ad campaigns...
X is also promoting various brand safety tools amid rising wartime misinformation on the platform...
As marketers and consumers begin to feel some relief from the economic uncertainty that ushered in the start of the year, agencies are reporting that media spending is holding steady in 2023...
They're rolling out a unique service offering, dubbed JoanxMedia, that's designed to offer clients more options and could inspire how other independent agencies go to market....
The independent agency, based in the US, UK and Germany, won a shootout for the media business of the leading...
The Awards recognize the most progressive and boundary-pushing women in the industry for their hard work and dedication to their craft...
The agency was named the winner in the Online Media: Branding cateogry for Invesco QQQ’s How Not to Suck at Money campaign...
A month into 2023, the picture for how this year will shape up for independent agencies is starting to come into focus...
Media agency is No. 5 on Ad Age's 2023 Best Places to Work list among companies with more than 200 employees...
Digital advertising is changing, and Talreja helps advertisers adjust to these changes by educating them on...
Ram Singh is the next key piece of a diverse, seasoned C-Suite fortified over the past year...
Media Village’s Kate Byrne sits down with XM CSO Anne Bologna and talks about how not to kill inspiration, good impatience and silliness as a state of grace.
Crossmedia remains the global media AOR for Etihad Airways.
As agencies navigate a fractured workforce that’s been largely disconnected from their peers for the past two years, Crossmedia is finding new...
Congratulations to our own fearless leader for the industry recognition for what we’ve known all along!
From Female Frontier honoree to Media All-Star, the accolades continue for Crossmedia COO Ali Plonchak.
Head of Media Investment Christine Merrifield-Wehrle weighs in on the prospects of an ad-supported Netflix could mean for the industry.
A lot of agencies talk about the importance of diversity but with an executive leadership team comprised of 50% women, over 33% people of color and led by an Asian-American CEO, Crossmedia is one of the few that actually delivers.
Multi-faceted industry veteran Christine Merrifield-Wehrle joins Crossmedia...
It's a threepeat! We are beyond excited to have made Ad Age's Best Places to Work list again...
Congratulations to the one and only Ali Plonchak for her nomination as a Campaign Female Frontier honoree...
From day one, it’s always been about our people. That’s why we’re so excited to kick-off 2021 topping the ranks...
It’s no surprise consumers have been taking a hard look at their expenses amid the pandemic...
"Hate the Industry, Love the Craft" is more than just a mantra slapped onto a t-shirt...
Crossmedia USA's Managing Partner Ali Plonchak says, the 'new normal' of new biz is far from business as usual...
It’s always been about doing things the right way – 20 years ago, now and for the next 20+forever...
Crossmedia USA is proud to welcome Active International to the Dawn portfolio!
It’s your classic David and Goliath story: independent agencies up against the biggest media conglomerates...
We're so proud of our team at XMUK as well as the other 16 partnering UK media indies for coming together to launch...
Our Managing Partner Lee Beale weighs in on what Apple’s IDFA changes means for Facebook.
Working with agency clients isn't an easy guarantee. Here's how our very own Martin Albrecht explains...
Just like you, we here at Crossmedia are navigating our way through this coronavirus (COVID-19) outbreak...
Spa brand European Wax Center has appointed Crossmedia as its media agency of record following a competitive review.
The agency is not only employing ethical practices externally but internally as well...
Newly created role advances the independent media agency's data-first approach to buying.
The new service, dubbed Dawn, is designed to serve as a portfolio network...
XM is leading the way in terms of diversity and inclusion in the workplace and media industry at large.
There is a lack of trust between advertising agencies and marketers — and it will take greater...
Asghar, CEO, oversees North America out of New York. Albrecht orchestrates international operations...
Some news is so old it makes you feel like you stumbled on the Wayback Machine...
Like gold, advertisers find transparency so valuable because it is so scarce...
Etihad Airways has selected independent agency Crossmedia as its global agency of record, effective immediately, after a review.
Crossmedia relied on creativity, speed and the client’s own remarkable cheese...
BMW has expanded its relationship with Crossmedia for its Mini USA brand, with the media agency...
It’s been said that sunlight is the best disinfectant, which is true, especially in advertising...
Independent media agency Crossmedia announced today that it has named Michael Farasciano...
Following a recent string of new business wins, Crossmedia has expanded its Philadelphia...
Champion Petfoods is expanding its marketing efforts with the appointments of three new agencies...
Realtor.com has selected independent Crossmedia as its digital media agency of record...
Crossmedia co-founders Martin Albrecht and Kamran Asghar were honored as 2017 Agency Innovators...
Crossmedia wins "Most Passionate Employees" in 2017's Digiday WorkLife Awards
As independent shops succeed and grow bigger, they are often in danger of losing touch with the intimate, unique culture that defines them.
We are witnessing how the new, intelligent, winning solutions are--by nature--open vs. closed...
Google recently announced that it was introducing an advanced attribution solution for marketers...
Adweek salutes the 2017 class of Media All-Stars honoring the top agency executives who are boldly reimagining the media buying landscape.
Asghar, a former planning director at Ogilvy & Mather, launched Crossmedia with Martin Albrecht in 2000...
Crossmedia's growing fast by promising clients a lot more transparency
Crossmedia has worked to outfit itself with all the tools of its larger holding company rivals...
Crossmedia announced today that it has been named media agency for Dogfish Head Brewery...
Crossmedia announced today that it was named media agency of record (AOR) for Nissin Foods (USA)...
The Minneapolis-based bank, which is operated by U.S. Bancorp, initiated a review...
Last week, The IAB launched a programmatic transparency calculator...
Ammirati has won the White Castle account following a competitive pitch...
Under new executive leadership, GNC is replacing Carmichael Lynch as the agency of record...
CROSSMEDIA has introduced a new service and business model...
In order for an audit to be more than just a routine and expensive bureaucratic exercise...
2016's ANA Financial Media Conference in Boca Raton was unprecedented in attendance...
These All-Stars have bent technology to their will and devised unique strategies...
Programmatic has caught hold around the globe, which is why I'm always eager to hear new perspectives from people stationed in other countries.
Super Bowl advertising needs a few stars to align in order to demonstrate effectiveness against key health measures.
Creativity and analytics can be like oil and water, but Crossmedia blends them into an attractive offering...
If you're reading any agency blog, you’re probably running into a whole mess of articles about...
More and more today, clients are demanding agencies be agile, data driven and creative...
QR Code: "Scan Me!!!!!" Consumer: "Why?" This is where we are now in the world of the QR code.
We’re seeing that the “lowest common denominator” attitude when it comes to marketing has slowly...
TM & © Crossmedia. All Rights Reserved.